
The Lancia Beta line of cars were Fiat's "upscale" cars in the US during the mid-late seventies. Not econo-boxes meant to compete with VW and the Japanese brands, the Beta was positioned to compete with Alfa Romeo, Saab, Volvo, BMW and Audi. It failed miserably.
On paper the Beta line was brilliant. But they were sold at Fiat dealerships and with each passing year, Fiat's reputation in the US was getting worse and worse. People just weren't going to the showrooms. To make matters worse, the early Beta sedans rusted like few other cars (except for maybe Fiats) rusted. There were stories of cars showing serious rust 6 months after purchase! (Later cars, like this one, were much improved.)

The body looked like a hatchback, but was not. It was a fastback with a standard trunk. (Looking like a hatchback probably didn't help sales here in the US, as we used to have the opinion that hatches only belonged on cheap cars.) Betas sold in the US had government mandated diving board bumpers and sealed beam headlights, both of which did nothing for the looks of the car.

The seller is the original owner and has the original window sticker, title, purchase paperwork and service history to go with the car.
The Beta sedan is an under-appreciated Italian car. Unless name recognition is important to you (because, except for car geeks, most people will have no clue as to what you're driving), a Beta sedan is a cool alternative to an Alfetta sedan, Audi 4000, Saab 900 4-door, etc.

Rusty But Trusty, a very cool car blog, has a Beta Sedan registry on the site. (Chris, who writes and publishes RbT, owns a Beta Sedan.) You can find it here.